3Screens

Chris Brogan Talks About Expanding the Internet TV Audience

Blogger buddy and sometimes client via Network2.tv, Chris Brogan blogs from VON Europe about expanding the Internet TV audience.

Chris' take is that the Internet TV media space...

1. Isn’t organized
2. Isn’t marketing outside its bubble
3. And isn’t learning fast enough how to capture meaningful attention and energized relationships.

Chris says that the winners of the Internet TV world are those who will band together, move audience by way of driving awareness, and interact well with other producers such that you put good stuff together in one easy-to-find locations.

Worth Reading.

5 Million Channels and Nothing’s On: Discovery and Recommendation Discovery and Recommendation in an Internet Video World

According to Chris Brogan, television is no longer a single box.

It's no longer a single tuner.

It's a combination of everything your video service provider offers plus everything available via the Internet today.

Add to this various set-top box content offerings, like the Apple TV ( I just got one and it's way too cool), and you'll see that the battle isn't for your living room; it's for your attention.

Read his take in "KillerApp.com on where to find, what he calls, "the good stuff," on Internet

Disclosure:  I work with Chris in my day job.

BusinessWeek Recognizes AT&T As Being Top 50 Most Innovative Companies; Let the Real Innovation Come From You!

AT&T has been recognized by BusinessWeek one of the world's top 50 innovative companies.

In their report, they also provide a very well done interactive table where you can drill down into AT&T's specific performance ratings.

While this is quite an accomplishment for the phone company as we no longer know it, I see the real innovation from AT&T as coming from you.

They are just the enabler.   YOU are the new innovator.

AT&T has the plumbing, the technology and the ability to deploy a wide variety of three-screen based communications and entertainment services to you. 

So that this transition is starting to happen, what do you do with it?

Don't just think about consuming and being entertained with media. 

Think about creating your own.   

1.  Buy a simple and innexpensive digital camera that can record video and start broadcasting.  Apply the principles of what my friend and client, Chris Brogan talks about extending the conversation.

2. Start watching Internet based TV Shows like PromQueen, WallStrip, or RocketBoom.   And keep that dial on your computer tuned to Network2, (disclosure: day job client) a long-tail TV guide if you will to serialized Internet based TV content.

3. Let your data go wild!  Go to your local Cingular / AT&T Mobility store and check out the latest data-focused mobile devices like the BlackBerry Pearl or the 8800.  The shift here is going from voice to liberating your voice and having the freedom to roam, be more mobile, keep in touch, be productive, and incorporate your personal and business life so you have more options on managing your time.

4. Spend time on YouTube or Veoh and start thinking about how you could start creating and broadcasting your own videos.  Create a community.  Connect with your family through video.  Raise your own profile in your company or promote your own expertise in a particular field of study, work, or just a life interest.

5.  Embrace Web 2.0 in your personal and business life.  Wanna keep up with what's new?  Read Engadget, Gizmodo, TechCrunch, GigaOM and All Things Digital.

These are just a few suggestions.

Got any of your own?  Let me know at - alan at weinkrantz dot com.

Chris Brogan and Jeff Pulver’s Call – In Internet TV Show Takes Place Monday, April 23 @ 12 PM EDT

Log On. View. Dial In. 

Chris Brogan and Jeff Pulver invite you to view and call into their live call in Internet TV show, which takes place on Monday, April 23 at 12 PM EST.

Viewers should log on to the show site on USTREAM.tv and not only watch, but call into Chris and Jeff as they talk about the emerging Internet video space and the people making it happen.  Dial in instructions will be given out during the live show.

Brogan and Pulver are breaking new ground by experimenting with live, Internet TV programming that includes viewers calling in and participating in the show.

Worth watching!

Log On. View. Dial In. 

Chris Brogan and Jeff Pulver invite you to view and call into their live call in Internet TV show, which takes place on Monday, April 23 at 12 PM EST.

Viewers should log on to the show site on USTREAM.tv and not only watch, but call into Chris and Jeff as they talk about the emerging Internet video space and the people making it happen.  Dial in instructions will be given out during the live show.

Brogan and Pulver are breaking new ground by experimenting with live, Internet TV programming that includes viewers calling in and participating in the show.

Worth watching!

When Jeff and Chris Went Live With Their Own Internet TV Call in Talk Show

I'm lucky because in my day job of running a PR firm, I get to work with some very smart and interesting people. 

Chris Brogan and Jeff Pulver are showing us how to become our own video broadcasters.

Today, I not only listened and watched my first ever live Internet TV show, but acted as a participant by calling Chris' cell phone and saying "hi" to Jeff and Chris as I watched them on my computer screen in real time.  (I even complemented Jeff on his new, cool glasses.)

Chris and Jeff were broadcasting using a free service called USTREAM.tv. 

Think YouTube in real time. 

Think broadcasting your own show, reaching out to your community and having the chance to  participate in real time - without the need for a studio, a camera man, lighting, and all the rest of the overhead that goes with TV broadcasting.

I know this is not HD and it's certainly not the Discovery Channel in HD. 

But services like USTREAM.tv and the opportunity to create new forms of video-based user generated content that is broadcast in real time is certainly a compelling way to explore new ways to apply and create with your broadband connection.

 

Can IPTV and Internet TV Co-Exist?

Before I begin this post, I need to make a disclosure:  in my day job of running a tech PR firm, we represent Network2.  Network2 is a guide to watching what's on Internet TV.

Over the last month since we started to work with the client, I've personally been spending many (maybe too many) hours of watching Internet TV on my MacBook Pro. 

No, I am not watching YouTube videos of someone chasing their cat around the room, or a cousin's birthday party who lives far away. 

I am talking about amazingly creative serialized content about sex, investments, something called PromQueen, or a Jewish grandmother giving on-going lessons in cooking traditional meals that my grandmother used to make when I was a child.

In the process of watching InternetTV and IPTV I always ask myself the question:  can IPTV and Internet TV co-exist.

Read David Cotriss' insightful take on this subject at Daily IPTV.

Happy Birthday, Chris!

Hey Chris,

Happy Easter Bunny and Happy Birthday!

Interviewed at VON Spring 2007's Network2 Pavilion:

In my old age, I hope to have enough money to live a good life.  Want a good way to make sure you have plenty of money left over to lead a good life? 

Read The Wall Street Journal, get a good financial consultant, and view WallStrip everyday.

Online Videos by Veoh.com

Though funny and entertaining, the producers of WallStrip take investing very seriously.

Sure, they spoof the likes of Jim Kramer, but behind the humor are some very smart, and experienced business people, including one of the creators of the show who in his own right, has a real hedge fund.  These guys are very serious, very smart, and are on to adding the element of humor and creative content into something I personally take very seriously- my money.

WallStrip may be viewed via Network2

Interviewed @ VON Spring 2007's Network2 Pavilion:

Sarah Atwood's Nontourage has a mini-sitcom called "Almost There," which is about the  realities of living and working in Hollywood.

Online Videos by Veoh.com

Glamour?  Hardly so.  Sarah makes a point of showing what it's like to be a struggling writer in hope for her big break. 

Nontourage may be viewed @ Network2.tv

Interviewed @ VON Spring 2007's Network2 Pavilion:

Take a recent college grad, bring his 80 year old Jewish grandmother to a major industry tradeshow and what do you get?  An on-going Internet TV show about Jewish cooking and culture.

Online Videos by Veoh.com

Filmed in her kitchen, Bubbe (Yiddish for Grandmother) shares her favorite recipes and the traditions of Jewish cooking.  With Passover coming up next week, be sure to listen to Bubbe's suggestions for easy to make matzoh balls.

The Feed Me Bubbe series may be viewed via Network2.tv.