Getting a contributed article in a major technology journal such as Business Communications Review can help further your expertise and positioning as a thought leader.
Here is a sample contributed article we helped place for our client, AudioCodes. (note: there are two pages two download....)
So...you want to contribute an article to a publication (make sure they take contributed articles....) based on your expertise. Before you go off and do this, get the editorial guidelines guide from the publication. It will give you the basic rules you need to go by in order to do a proper submission.
Here is a sample Editorial Guideline to CompactPCI Magazine.
Our client, AudioCodes has an amazing brain trust that is a wonderful resource to have as part of our PR strategy. We are big on contributed articles as a way to help reinforce thought leadership. Here is a sample contributed article by Lior Aldema, Vice President of Marketing in ConvergeDigest.
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